Manage your business’ sales opportunities, planning and performance with ease with Microsoft Dynamics 365.

Dynamics 365 Sales Professional

Despite the obvious benefits of Dynamics 365, not all businesses could previously afford to introduce the full Dynamics 365 Sales product into their company, due to timescales and implementation costs. However, with Dynamics 365 Sales Professional, a new price point is now available for businesses who just want to focus on the sales features of Dynamics 365 and do not require all the functionality that the Enterprise Suite offers.

Seamless upgrade path

As Dynamics 365 Sales Professional shares the same platform as the Enterprise licence, should you find that your CRM requirements grow, you can upgrade to the Enterprise licences at a later date.

What’s included with a Professional Licence?

  • Full access to Dynamics 365 Sales functionality, including Leads, Opportunities, Contacts, Order and Quotes
  • Access to the Case Management entity to help you to provide Customer Service from within Dynamics 365 (For more comprehensive functionality, including SLAs, you may want to consider upgrading to the full Customer Service app)

What limitations should I be aware of?

  • Advanced Sales features such as Goals, Territories, Forecasting, Competitors and Gamification are not included in Sales Professional.
  • Full customisation. The Enterprise licence allows you tailor virtually every aspect of the system to your needs, but there are some restrictions to these options with a Professional licence.
  • No access to custom applications using Power Apps.

Should your business not require this functionality, then a Sales Professional licence could be right for you. For more demanding Sales requirements, the full Dynamics 365 Sales App may be a better alternative.

Find out more

For more information on Microsoft Dynamics 365 Sales Professional and how its power can take your business to the next level, get in touch below

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Drive productivity with Dynamics 365 for Sales Professional & Office 365

Microsoft Dynamics 365 Sales Professional Pricing (UK)

Sales Professional


Per User, Per Month
  • Full access to Sales functionality with Dynamics 365
  • Access to Case Management

Team Member


Per User, Per Month

Includes light use of these apps –

  • Dynamics 365 for Operations
  • Dynamics 365 for Sales
  • Dynamics 365 for Customer Service
  • Dynamics 365 for Field Service
  • Dynamics 365 for Project Service Automation

Full feature comparison - Dynamics 365 Sales

Dynamics 365 Sales Professional

Dynamics 365 Sales Enterprise

Dynamics 365 Sales Premium

Unlimited Users
Access to Sales entitiesIncludes Leads, Opportunities, Accounts, Contacts, Products, Price Lists, Quotes, and Orders
Forms/Views per table2Allows for variations on forms/views for individual roles, providing streamlined data entry flow
Maximum number of custom entities15UnlimitedUnlimited
Custom workflows
Business Process FlowsMaximum of 510 per table10 per tableBusiness Process Flows are used to guide users through the system, ensuring relevant information is captured at the correct times
Reporting/Dashboard Customisations5
Additional Storage
Further details
Additional cost250MB Database & 2GB File storage for each additional user250MB Database & 2GB File storage for each additional user
PortalInternal access by licensed users for employee self-service portals powered by CRM data
QueuesMaximum of 15
Cases for SalesAllows sales teams to create Cases for customer service teams
Basic Marketing
Sales Literature
Territory Management
Dynamics 365 Teams
Mobile Offline Sync
Embedded IntelligenceAnalyse your customer-interaction data.
More information
Dynamics 365 Customer VoicePowerful survey and feedback functionality
Power AutomatePowerful workflow automation
Power AppsAdd-on onlyCustom applications within the same environment as the Dynamics 365 application
Viva Sales
Call Transcription
Keyword, Sentiment, and Emotion Analysis
Competitive products, brand and Pipeline Analysis
Product Families/Hierarchies
Coaching Tools
Business Card Reader10 scans/user/month, pooled
Predictive Forecasting & Scoring
Sales Accelerator
Pipeline Intelligence
Relationship Analytics
Connection Insights
Email Engagement
Assistant Cards
Auto Capture
Conversation Intelligence
Sales Accelerator
Lead & Opportunity Scoring
Notes Analysis
Connection Insights: Who Knows Whom
Pipeline Intelligence
Relationship Analytics
Copilot in Dynamics 365 Sales
Microsoft Sales Copilot

Items marked with a are included, but are limited